From concept to final cut, I specialize in full-service video production that blends cinematic visuals with strategic messaging. Whether I’m directing a live event with 20,000+ in attendance, crafting a high-impact brand film, or delivering quick-turn social promos, I approach each project with precision. My background includes working with Grammy-winning artists, global nonprofits, and Fortune 500 companies, each requiring a unique creative approach.
I help brands move the needle by merging storytelling with strategy. From building lead-gen content funnels to orchestrating full campaign rollouts, I align visuals with marketing goals to generate measurable results. I’ve led campaigns across digital platforms, supported product launches, and helped content-driven brands refine their voice and grow their reach. Whether you're scaling your brand or reviving engagement, I know how to turn content into conversation, and conversion.
As an early adopter and advocate for AI in the creative space, I design workflows that save time and amplify output. From AI-powered video editing and repurposing pipelines to automated content scheduling and metadata tagging, I help creative teams do more with less. My experience includes consulting on AI tools, building automation stacks, and leading creative departments through AI transformation. It’s not just about what tech can do, it’s about how you wield it to scale without sacrificing quality.
MARKETING | CREATIVE | AI | LEADERSHIP | MANAGEMENT
Founder | Freelancer | Scarlett Rose Creative (formerly known as SR817, LLC)
Los Angeles, CA | Dallas, TX
AI Video Marketing Strategist | TNT Dental Marketing
Dallas, Texas
2025 – Current
Developed and executed AI-powered video ad strategies across Meta, TikTok, and YouTube to drive patient engagement and lead generation.
Produced data-driven video campaigns using generative AI tools for scripting, editing, and optimization at scale.
Analyzed campaign metrics and audience behavior to refine creative direction and maximize ROI.
Collaborated with marketing and creative teams to integrate AI automation into content planning, production, and distribution workflows.
Managed video asset libraries and AI-based creative templates to streamline cross-platform delivery and brand consistency.
Director of Videography | Sound Originals
Seattle, WA
2023 – 2025
Directed and managed a nationwide team of 150+ videographers specializing in live events and cinematic weddings.
Oversaw end-to-end post-production workflows, ensuring consistent quality and brand alignment across all deliverables.
Produced cinematic live event films for major venues and high-profile clients, maintaining tight deadlines and large-scale coordination.
Streamlined timelines, crew management, and editing processes to deliver polished, story-driven films at scale.
Founder Freelancer | Scarlett Rose Creative (formerly known as SR817, LLC)
Los Angeles, CA | Dallas, TX
2020 – Present
Directed cinematic brand films, live events, and marketing campaigns for Grammy Award–winning artists, leading nonprofit organizations, and Fortune 500 companies.
Produced and delivered 400+ high-impact videos across commercial, music, and nonprofit sectors, driving measurable engagement and brand growth.
Designed and implemented AI-powered creative workflows to streamline production, reduce turnaround times, and scale content output.
Partnered with brands to craft storytelling strategies that merge creativity, automation, and data-driven insights for maximum audience impact.
Video Director, Northplace Church
Dallas, TX
2015 – 2020
Directed and produced video content for live services, events, and digital platforms, ensuring technical excellence and creative alignment.
Managed end-to-end production workflows, including filming, editing, and content delivery across multiple media formats.
Designed and maintained server and storage systems to support efficient production and post-production processes.
Reviewed and optimized video assets for quality, performance, and platform readiness.
Collaborated cross-functionally with creative, audio, and communications teams to meet deadlines and elevate the visual storytelling experience.
Apple Solutions Consultant, Apple Inc.
Cupertino, CA
2011 – 2015
Led corporate trainings on Final Cut Pro and Apple creative applications, empowering professionals and teams to enhance productivity and creative workflows using Apple technology.
Drove multimillion-dollar sales through product education, engagement, and conversion initiatives for Apple retail partners.
Collaborated with Apple retail partner leadership to design and implement customer education programs, enhancing the technology buying journey and strengthening brand loyalty.
Served as the creative solutions expert for video, design, and productivity workflows, bridging customer needs with Apple’s hardware and software innovations.
Review from Daniel Calveti, Multi–Grammy Award Winning Artist
“Working with Eli Acuna has been one of the most seamless and creatively fulfilling experiences of my career. His videography skills are exceptional. He combines a cinematic eye, technical precision, and a strong sense of story and emotion in every project. Whether it’s a music video, live session, or behind-the-scenes production, Eli always brings clarity, style, and passion to the work. He has become my trusted creative partner, and I look forward to continuing our collaboration.”
— Daniel Calveti, Latin Grammy and Dove Award–Winning Artist, recognized for ‘La Carta Perfecta’ and ‘Tu Fidelidad’
Review from Miel San Marcos, Latin Grammy Nominated
“Eli Acuna is remarkable. His creativity, leadership, and calm under pressure set him apart. We could not have pulled off the massive Crypto event with more than 22,000 people in attendance without his direction. From vision to flawless execution, he unified every part of the production. Working with him is always a joy, and we look forward to many more projects together.”
— Miel San Marcos, Latin Grammy–Nominated Worship Band, known for sold-out global tours and albums such as ‘Evangelio’ and ‘Pentecostés’